SisalPay: eye-catching direct mail
The Italian Sisal has grown by exploiting games of chance, lotteries and casinos. Because this is increasingly done online, Sisal has also developed systems for mobile payment transactions. Commissioned by Sisal, PixioCard produced a striking and appealing direct mail: a video card entirely in the house style of Sisal on which product videos of SisalPay can be played.
The striking PixioCard campaign was a big hit, many relations created a payment account and downloaded the payment apps. Sisal now has a powerful marketing tool at its disposal that can also be used for other purposes with a few simple changes. For example, as a promotional gift or give-away at trade fairs and events. Sisal: “For part of our marketing, we also took a chance, just like the consumer, and sent a mailing with the PixioCard. And believe me, we hit the 'jackpot'! We are now also going to use it for other campaigns.”
Would you like to know more about using the PixioCard? For example, if video brochure, hand out after a company presentation or do you want the VideoBox use as a luxury gift box? Please feel free to contact us. We are happy to think along with you, tell you more about the possibilities and the associated prices.
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