Brand activation watches
For our partner Capital Advertising we developed a striking PixioCard in a special format, intended for the promotion of the Swiss watch brand Glycine. A card that fits in the surprising advertising campaign without a name. When the card is opened, the new commercial of Glycine is played on the integrated video display. A great example of omnichannel brand activation.
The PixioCard can be used by Glycine for various purposes: as product promotion for fashion stores and retailers, direct mailing for all relations and give-away at fashion fairs and events. This powerful and surprising marketing tool contributes to the branding of PME as a high-profile watch brand.
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