The question: promotion of new advertising slogan

To promote its new advertising slogan 'Welcome to the family', beer producer Bavaria had PixioCard develop an appealing video card. A card in Bavaria's house style with an integrated video screen. When opening the card, the recipient immediately hears and sees the new Bavaria commercial. And the design of the card makes many people's mouths water.

The result: a strong example of brand activation

The PixioCard can be used by Bavaria for various purposes: as a product brochure for catering establishments, direct mailing and give-away at trade fairs and events. This powerful marketing tool contributes to the new branding of Bavaria as a beer for a broad target group. Research showed that the new Bavaria slogan had stuck well with many recipients of the video message. A strong example of brand activation!

More about PixioCard product presentations

Want to know more about the possibilities?

Would you like to know more about using the PixioCard? For example, if video brochure, hand out after a company presentation or do you want the VideoBox use as a luxury gift box? Please feel free to contact us. We are happy to think along with you, tell you more about the possibilities and the associated prices.

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