The versatility of a video brochure

Just like regular brochures, video brochures can also be used for various purposes. Whether it is to launch a new product or to present a change. It is much easier with a video. But even more important is that it comes across much better. Because did you know, for example, that 95% of a video message is remembered, compared to only 10% of text. The tricky thing about video is getting it to the right person. But that is a thing of the past, now that the PixioCard video brochure combines print and video and offers the advantages of both worlds. And with equal versatility. We give you a few examples.

A large part of the brochures are about presenting your company. What do you do, why, with whom and especially why are you the best party. No matter how well a brochure is designed, it never becomes very personal. This is where video shows its added value. Video gives an immediate insight into the company with the employees. It evokes emotion. No boring overviews with the mission and vision, a list of what you are good at. Show it in and by means of a general video about the company and make it visual.
But you can take it much further, for example do you have a specific message that you want to radiate, such as 100% produced in the Netherlands or have you had a new corporate identity designed? These are all ideal opportunities to get in touch with your (potential) customers. Of course via video.

Presenting or even launching a product is not nearly as easy as the textbooks describe it. Because how do you ensure that the necessity and operation of your product are clearly communicated? Especially if you are no longer physically present. Manuals are hardly read anymore, everything has to be natural and logical. But unfortunately, that is not always the information you want to convey. This is precisely where a video brochure comes in handy. The video ensures that your (potential) customers do not find it annoying to absorb information. The examples of successful product presentations with the PixioCard are endless, from presenting new medicines to a new type of beer or a new ice cream cake. With the video brochure of PixioCard you bring the message to the people who matter. The sellers.

In most cases, an event stands or falls with the attendance of the invitees. Some people receive multiple invitations per week. And it is precisely those people who can contribute to a successful event. So it is okay to put some extra time and attention into the invitation. Because with a simple email or card you really do not stand out anymore. A video brochure is also perfectly suitable for these situations. This way you can invite someone personally without having to stalk him/her by phone. Using a (VIP) video invitation can be applied in various situations. In the business environment for a relationship day, a seminar but also as an invitation for, for example, the introduction day for new employees. With the video brochures from PixioCard it is even possible to send multiple videos.

There is also a video invitation a fun approach to the special day. For example as a unique wedding card, make your guests enthusiastic and let them look forward to the most beautiful day of your life.

Call it aftersales or aftercare, but this part is often skipped at events, seminars or courses. The day has been, it was a success, everyone was happy and that's it. And that's a shame, because for many of your visitors it probably was too. What could be better than thanking them for that and even letting them enjoy it for a while? For example, thank your students with a personal video in which the most important elements are briefly mentioned. Or with personal tips on what they should continue to pay attention to. Did you have an aftermovie made of your event or wedding day? Then share it with the people who contributed to an unforgettable day and thank them for their presence.

As you have now read, the possibilities of a video brochure are endless. We would therefore like to think along with you about how we can best use it to achieve your goals. Take contact us or request one sample on to see what a PixioCard could look like for you.