If you googled “Christmas wishes 2017” you will undoubtedly have seen long lists of suggested messages to put on your card. But that is of course not the only thing that is important when sending your business Christmas wishes. That is why this article contains a few useful tips to help you leave a good impression with your customers and relations.
1. Put your customer first!
Many business Christmas greetings have something of a disguised promotional talk. Understandable, because you make costs for sending cards and gifts and of course want to get value from that. However, a too strong promotional character will often have a counterproductive effect.
Instead, genuinely put your customer first in your Christmas wishes for 2017. With a personal message and a nice gift, without immediately emphasizing your business relationship. Your recipients will appreciate this, which will strengthen your relationship. And that will ultimately yield much more in the long run. If you want to do this via a personal video, read here our tips to come across well in your video.
2. Update your mailing list in a timely manner
Sending an impersonal Christmas greeting is not ideal, but not sending any Christmas wishes at all! Yet it still happens regularly that business gifts and Christmas cards do not reach the right person. For example, due to a change of address or because someone is no longer employed by a company.
Therefore, check regularly whether your address list is still up-to-date. Are the right people still on it and are all the addresses still correct? Not a job that you always have time for, but one that can be done in quieter periods. For example, during the holiday periods, when many companies are a bit quieter.
3. Be really personal
You probably know it yourself, most business Christmas greetings come across as if they have rolled out of the printer hundreds at a time. Logical, because it is simply not possible to send a handwritten letter to every customer or relation.
However, there are ways to make your Christmas wishes more personal. The PixioCard was developed with that in mind. Thanks to the card with video screen you can address the recipient directly. An original eye-catcher that your customers and relations will not soon forget!
4. Choose quality
The physical quality of the card or gift you send indirectly says a lot about how much you value the recipient. You can imagine how a cheap bottle of wine with an uninspired card on thin paper makes the recipient feel.
Therefore, when sending your business Christmas greetings for 2017, also take a good look at the quality of what you send. For example, make sure that you have at least held the cards in your own hands instead of blindly ordering them online.
The attention you give to your sent Christmas wishes tells the recipient a lot about the attention you give to your business. And therefore also about the attention you give to your customers and relations.
Want to make an unforgettable impression with your Christmas wishes for 2017 this year? We are happy to help! Please contact us and we will tell you all about the possibilities of the PixioCard.